Focus+Groups+Powerpoint+by+Cue+Research+2008

This document is a powerpoint presentation given in November 2008 by Anne Jacox from Cue Research.

=Effective Focus Groups=




 * Common Uses of Focus Groups
 * Qualitative Research
 * Qualitative Research Process
 * Planning & Implementation
 * The Moderator
 * The Role of the Moderator
 * The Moderator's Guide
 * Techniques
 * Report Writing
 * Mistakes clients make
 * Mistakes Researchers Make
 * Summary

This Powerpoint is 23 slides and a brief introduction into focus groups.